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INDUSTRY

Microsoft for consumer goods

Maximize your return on intelligence.
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OVERVIEW 

Agentic transformation in action

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.

Build brands people love

Marketers can drive brand equity and more personalized content with a holistic understanding of consumers fueled by AI-powered data and insights.

Design and produce next-gen products

R&D and manufacturing teams can reduce time to market with data-driven design and AI-powered production for better business outcomes.

Drive sustainable supply chain agility

Anticipate disruptions, enhance forecasting accuracy, and optimize operations to help ensure sustainable access to the right products at the right time.

Optimize global revenue growth

Sellers can improve margins and maximize profitability with an AI-powered sales engine.
USE CASES
Build AI-ready consumer goods
Use trusted data and AI to personalize consumer engagement and improve production performance.
  • Give shoppers an AI-powered assistant that answers questions, recommends products and bundles, and helps them choose with confidence.
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CUSTOMER STORIES
See how brands are innovating
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Discover valuable resources

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Guide
• November 2026

Sense, Plan, Act, Learn: Building an Agile, AI-Powered Supply Chain in Retail and Consumer Goods

Learn how a connected, AI-supported approach helps you spot change sooner, align decisions across teams, and adjust operations with less friction.
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Catalog
• July 2026

AI Designed for People

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Study
• April 2026

Total Economic Impact™ of Microsoft AI solutions for retail and consumer goods

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Guide
• Sept 2026

Discover how AI shopping assistants transform the consumer journey

NEXT STEPS

Achieve more in consumer goods

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Partners

Connect with partners

Get in touch with trusted Microsoft partners to find up-to-date consumer goods services for your business needs.
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Technology

Visit a Microsoft Technology Center

Explore a range of tailored engagements and immersive experiences led by Microsoft senior architects and technical leaders.

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